Studio 321 is a new iGaming studio that approached Orange Synapse with an exciting vision: turning the world’s most iconic entertainment IPs into unforgettable, culturally resonant games. They were looking for a marketing agency to design their logo and brand from scratch, and we were excited to undertake this challenge.

Logo & Brand Identity

We explored multiple creative directions, from cinema-inspired concepts to retro visual cues rooted in the studio’s culture.

The final logo features a TV-shaped icon that instantly communicates entertainment and hints at the studio’s core product. Its bold, energetic color palette reinforces the brand’s personality and presence.

Messaging & Guidelines

We crafted the brand messaging, values, and full communication framework, supported by clear guidelines.

Slogan: FROM PRIME TIME TO PLAY TIME

Sales & InvestorDecks

We developed polished, cohesive materials that articulate the studio’s story, promise, and commercial opportunities for partners and investors.

The Orange Synapse team built our brand from scratch, including the logo, visual identity, and deck materials, and we’re very pleased with the results. Everything came together smoothly and reflects exactly what we hoped for.

Simon Murphy,
Co-Founder @Studio321